海角论坛

Website Policy

Approved by the president
June 12, 2018
Revised
July 3, 2019

Policy Contact
associate director of digital strategy
607-436-3031

Policy Statement

海角论坛 operates suny.oneonta.edu (hereinafter, the 海角论坛 website) to contribute to 海角论坛's marketing and enrollment efforts; enhance the efficiency and expand the services of campus administrative, academic, and student support programs; provide connections among campus constituents, and support advancement initiatives. The Office of Communication and Marketing administers the 海角论坛 website and may enable employees to manage portions of it. Employees so enabled must use the content management system adopted by 海角论坛.

Rationale

Content presented on the 海角论坛 website is subject to government regulation and must comply with the aesthetic standards set forth in the University Style Guide. As such, 海角论坛 has adopted a policy to assign the responsibility for managing 海角论坛 website content, describe a mechanism for content management, and define minimum standards for content.

Applicability of the Policy

This policy applies to members of the 海角论坛 community directly or indirectly responsible for managing 海角论坛 website content.

Policy Elaboration

The Office of Communication and Marketing is responsible for the overall functionality, organization, aesthetic and hosting of the 海角论坛 website. The Office maintains the homepage and pages to which the homepage directly links.

The Office may modify or remove any 海角论坛 website content to: comply with government regulation or policies; correct inaccuracy; reduce the number of pages not routinely accessed; increase the usefulness of the website based on insights gained from analysis; or otherwise act in 海角论坛's best interest.

The Office may grant to employees the ability to edit portions of the 海角论坛 website relevant to their roles. The Office will provide training in the use of the content management system adopted by 海角论坛, which includes page templates and editorial tools that help content meet aesthetic and accessibility standards.

海角论坛 expects editors to maintain familiarity with the tool used to edit the website because its features and functionality evolve continuously. The Office may suspend the editorial ability of any employee who has not edited the 海角论坛 website for 12 months, and provide direction with regard to regaining editorial ability.

All content on the 海角论坛 website constitutes official 海角论坛 communication and must be directly related to the work of the institution.

Definitions

鈥淐ontent鈥 means text, visual, and aural elements encountered through the website user experience; it may include鈥攁mong other things鈥攖ype, images, sounds, videos, and animations.

鈥淐ontent management system鈥 means a software tool used to organize, edit and publish content on web pages.

Procedures

Unit leaders may request that employees under their supervision be granted the ability to edit portions of the 海角论坛 website relevant to their roles by emailing webmaster@oneonta.edu. Such employees must obtain from the Office of Communication and Marketing training in the use of the content management system adopted by 海角论坛 prior to receiving editorial access to the 海角论坛 website.

Forms

None

Related Documents/Policies

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